Showing posts with label exports. Show all posts
Showing posts with label exports. Show all posts

Saturday, September 26, 2015

Handicraft Business

Handicraft is popularly referred to as craft work or craft its purpose is to create home decorative or products that are worn. They are created hand using simple rustic tools by creative artisans. The people who make handicrafts are usually craftsmen from rural or tribal background. Hence most of the handicraft items have a traditional or ethnic touch. Most of the handicraft products especially statues have cultural or religious significance. This is more evident in case of Indian handicrafts, which comes from a country with strong ethnicity and diverse cultural backgrounds.

The handicrafts are created for sustenance by local communities in India and elsewhere. They have a hall mark of local communities which create unique styles and trendy items. The product design and style often marks the origin of the crafts work.

In current scenario the demand for Indian handicraft is increasing day by day. The designer jewelry and dresses are in vogue as well. This is  due to their diversity and ethnic stamp that attracts buyers especially from western countries. The developed seeks exotic products from various Asian countries for their decorative value as well as items of fashion to be adorned with.  

The handicraft industry favors the local artisan who makes handicraft items for survival on daily basis. With the demand increasing for genuine exotic items they are able to market their products easily. The India handicrafts exporters are a channel that tribal and other ethnic communities seek to sell their products through.  

The handicraft industry in India is thousand of years old whence the Kings and local landlords created a demand. The genuine crafts work are used as investment items too as their worth rises with passage of time.

Unlike arts and crafts which can be a creation of hobbyists handicrafts are more serious output meant for sustenance.  It is for this reason that NGOs government and businesses help create a market for the products. They help in providing outlet for products made by local artisans often poor. But Indian handicrafts are a source of generating foreign exchange as well as creating wealth for some traders in India.

Sunday, September 29, 2013

Tea Exports: From bulk to brands

India is established as bulk exporter of tea since a long time. In order to turn over to value added form The Tea Board is encouraging producers to promote brands in foreign markets. The country has failed in creating specific brands abroad with emphasis on fine blending. The constituents of majority of International blends contain leaves from India. Ironically the blends are being sold under foreign brands with no hint of India at all.       

Indian Tea Board plans to encourage tea producers to export premium tea that carry value addition. Premium black teas from Assam and Darjeeling tea from West Bengal have already created a niche in the global markets.  

Already major players like Wagh Bakri are pushing their flagship brands over board. The production capacity and blending expertise that the company has is leading success outside by leaps and bounds. 

The Indian tea Board is a statutory body under the aegis of Central Government Ministry of Commerce. The functions of this board is defined n the website as follows: